There is “extreme underappreciation” of firms with CEOs who are openly gay, lesbian, trans or bisexual, and this is driven by discrimination.
This is according to a study, “LGBT CEOs and stock returns: Diagnosing rainbow ceilings and cliffs” By Savva Shanaev, Arina Skorochodova, and Mikhail Vasenin, and which appeared in Research in International Business and Finance.
The researchers particularly noted that the conscious and unconscious biases against LGBT executives lead to stock market participants and investors failing to appreciate the financial performance and potential of LGBT-led firms. As a result, such companies are reportedly substantially underestimated and undervalued on the stock market. This discrimination-driven effect is leading to stocks of companies with LGBT leaders significantly outperforming the market by 0.69%-1.08% per month – a finding uncovered for the first time in the study.
According to research lead Shanaev, this outperformance is a “hidden gem” of an investment opportunity, saying: “What’s powerful about this is that you could see an investment do well, and you can also do good at the same time. That’s the golden grail of socially responsible investing and it’s very rare to find.”
Focusing on dozens of LGBT-led companies, the researchers documented “alphas”’”, a measure of risk-adjusted return that tells investors if an asset has performed better or worse than predicted. In doing so, they found that the companies significantly outperformed the market, with those outperformances persisting even when adjusted for several factors. In the first study of its kind, the academics also found that portfolios formed from stocks with LGBT CEOs also robustly outperformed market indices.
“Once we’d discovered this,” said Shanaev, “we shifted our focus to look at why this was happening. We wanted to know, if this kind of opportunity exists, why has it not been exhausted yet? In finance research, this is one of the most important questions – is there really a free lunch here or is there some risk we haven’t accounted for that means it’s not the deal we thought it was?”
After carrying out eliminatory tests, the researchers concluded that – in line with similar gender-based research – the consistent outperformance suggests “substantial” discrimination.
Generally, they suggested, investors and stock market participants do not see LGBT CEOs as equal to others and consequently, underestimate and undervalue their performance. This contributes to a “rainbow ceiling” effect that impacts upon LGBT people in business and is analogous to the glass ceiling hypothesis illustrating similar discrimination against women.
Shanaev believes more awareness of the undervaluing of LGBT-led stocks will eventually see the income-boosting effect of discrimination vanish as the market levels out.
“If there is a flow of capital to these stocks in light of this research, the values will increase and the discrimination effect will eventually vanish,” he said. “But that’s no bad thing, because ultimately the objective is to prove to the market that companies led by the LGBT community are, in essence, no different to any other.”
